Content Dobber Incentive


Promotion Name

Content Dobber – Monthly

Promotion Type


Promotion Period

May 2013 until further notice

Target Audience

All APC Staff


To encourage more contribution of content and encourage this culture.  It will help us to continue to dominate our online presence.

Inclusions / Exclusions


Additional Promotion


Assessment Criteria

Story submissions will be assessed to content value based on basic components:

  • Meaningful text (a few good sentences)

  • Location information

  • Pest information

  • Problem solving information

  • Picture/Photo

  • Video

Submissions do not have to be overly wordy.  Just the basics that hit all the key points.

Entry into the Promotion

  • Log on to the APCCREW website

  • Select this promotion

  • Accept the Terms and Conditions

  • If you are the story-teller:

    • Submit the Story Form

  • If you are the Dobber:

    • Submit Dobber Form


  • APC Internal Newsletter

  • APCCREW website

  • Personal email

Mechanics of Appraisal

  • Webform submissions are downloaded and reviewed on a weekly basis

  • The assessment panel will judge and rank each submission during the month on its merit and level of content submitted

  • In cases where it is difficult to decide a clear winner, the Assessment Panel will make a further analysis in consultation with the relevant Zone Manager if necessary.

Assessment Panel

Mick Farr, Steve Endor, Richard Coleman

Terms and Conditions

You must be a current member of the APC Group at the time that the prize is awarded.

The prize is not redeemable for cash.

In cases where it is not practical to redeem the monthly prize of store vouchers or movie tickets (e.g. no stores or cinemas exist within a reasonable distance), an alternative reward to the equivalent value can be negotiated with APC.

Prize winner names and story submissions will be published each month.